Mediabrands GmbH complies with the 5 steps of climate action and is ClimatePartner certified
About the certification
11.2023
10.2024
9YA2MC
Company
Initiative Media GmbH, IPG Mediabrands GmbH Österreich, Magna Global Germany GmbH, Matterkind, Mediabrands AG Schweiz, Mediabrands GmbH, Reprise Digital & Universal McCann GmbH
The 5 steps of climate action
The following 5 steps are required for ClimatePartner certification:
Scroll down to see how the requirements were met.
Carbon footprints
The corporate carbon footprint (CCF) is the starting point for climate action. The CCF gives you clear insights into a company's greenhouse gas emissions - for example, you can identify where the carbon hotspots are and define emission reduction measures accordingly to mitigate the company's climate impact effectively.
This carbon footprint calculation covers data from the period January 2022 - December 2022Carbon footprint (in CO₂ equivalents):
1,638,387 Kg CO₂
Included in the carbon footprint
- Scope 1 includes all directly generated emissions that a company controls, for example fuel for company cars.
- Scope 2 includes indirect emissions caused by purchased energy, for example electricity.
- Scope 3 includes indirect emissions from a company's activities, which may cover, for example, employee commuting, logistics, and the production of raw materials.
Reduction targets
Reduction targets are an essential part of a company's climate action strategy. By setting concrete targets, companies define the areas, scope, and timeframe for implementing reduction measures.*
Scope 1 and 2 emissions
This company has committed to reducing its emissions by
8%
Time period
2023 to 2030
Scope 3 emissions
Scope 3 emissions included in this reduction target:
This company has committed to reducing its emissions by
5%
Time period
2023 to 2030
Reduction measures
To meet their reduction targets, it is important for companies to plan and implement concrete measures to achieve effective climate action. This section shows you the reduction measures that have been implemented.*
100%
of the total electricity consumption is purchased green electricity
Climate projects
This company financially contributes to certified climate projects during the certificiation period (1). This contribution is intended to accelerate collective efforts towards achieving global net-zero emissions and (3) supports the United Nations Sustainable Development Goals. Supported projects undergo regular audits by independent third parties to ensure transparency and accountability. However, this financial contribution is not included in the associated greenhouse gas (GHG) inventory nor considered towards meeting decarbonization goals (2). Therefore, it does not impact the carbon footprint of the certified product, company or service.
Number of projects supported:
1
Climate projects were financed for the following amount of emissions:
1,802,226 Kg CO₂ *
Climate projects supported
emPOWERing, Africa-continent-wide
Africa-continent-wide
VCSAll climate projects at ClimatePartner fulfil strict criteria defined by widely-recognised international standards. Among other things, the projects are required to undergo regular independent monitoring and auditing.
Transparency
An essential part of a company's climate action journey is to make its ambition and achievements visible. The ClimatePartner label is a core component that businesses use to make their climate data and actions fully accessible and transparent to their customers.
About ClimatePartner certification
